PRODUCED BY ELVIS WEB · TOURISM · ACCOMMODATION
A showcase website designed to introduce visitors to a 100 m² self-catering property in Vieux-Fort, highlight its facilities and panoramic views of the Saintes archipelago, and then guide visitors through the process of requesting a quote and making a direct booking.
The background to the project
Located in Vieux-Fort, in the south of Basse-Terre in Guadeloupe, Le Belvédère de Vieux-Fort is a self-catering accommodation that sleeps up to four guests. Its main attraction is immediately apparent: an unobstructed view of the sea and the Saintes archipelago, which can be enjoyed from the private swimming pool or the outdoor areas.
For tourist accommodation, a website plays a far more important role than simply acting as a business card. It must enable a prospective traveller to quickly understand the type of accommodation on offer, visualise the spaces, check whether the facilities meet their expectations, and find the necessary information before making contact or booking.
The challenge of this project was therefore to transform the property’s practical features into a clear, attractive and reassuring digital presentation. Visitors should be able to visualise themselves in the living room without having to search for key information across multiple platforms.
The main issue
To convey the essence of the location through the website: the privacy of the accommodation, the comfort of the suites, the private swimming pool and the panoramic views of Les Saintes, whilst ensuring the booking process is straightforward.
The content of this website is based on information provided by the establishment. The accommodation is a 100 m² self-contained ground-floor flat in a villa, with two en-suite bedrooms featuring king-size beds (160 × 200 cm) and two en-suite bathrooms. It also features a fully fitted kitchen, a bright living area and access to private outdoor spaces.
The 9.40 × 4.50-metre private swimming pool is a central feature of the property. It is reserved for guests staying at the holiday cottage and offers panoramic views of the sea and the Saintes archipelago. The 40 m² outdoor pavilion, equipped with a built-in barbecue and a relaxation area, completes the experience.
This summary makes the key details immediately clear. It complements the text and photographs, without requiring the user to scroll through the entire page to find the dimensions, capacity or main features.
A holiday rental website should answer the questions a traveller might ask in the order in which they naturally arise: where is the accommodation located? What is it like? How many people can it accommodate? What facilities are available? What is there to see and do in the surrounding area? How can I find out the price and make a booking?
The structure of the Belvédère website follows this approach to discovery. The homepage offers an initial glimpse of the experience and highlights what sets it apart. A page dedicated to accommodation then provides detailed information on the rooms and facilities. The gallery places a strong emphasis on the visual aspect, whilst the practical information helps visitors plan their stay.
01 · EXPLORE
Introduce the venue’s identity, its surroundings and its key attractions right from the start.
02 · PLANNING FOR THE FUTURE
Describe the bedrooms, bathrooms, kitchen, living room and the facilities included.
03 · VIEW
Showcase the rooms, the garden, the swimming pool, the views and the details that make this place unique.
04 · ORGANISE
Clarify the timetables, terms and conditions of stay, and booking procedures.
This step-by-step approach ensures that inspirational content is not mixed with contractual information. Visitors can first explore the setting, then check the practical details before moving on to the next stage.
When it comes to holiday villas, photographs are a key factor in the decision-making process. They show what a written description cannot fully convey: the relationship between indoor and outdoor spaces, the amount of natural light, the sea views, the layout of the gazebo and the atmosphere around the swimming pool.
The Belvédère gallery allows you to explore the different areas of the property: kitchen, bedrooms, bathrooms, living room, swimming pool, terrace and garden. This variety is important. An effective gallery should not merely feature multiple photographs taken from the same angle; it should help the prospective buyer understand the layout of the property and what it’s like to be there.
The visual thread
Creating a dialogue between three elements: interior comfort, private facilities and the landscape of Vieux-Fort, overlooking Les Saintes. The swimming pool and the gazebo serve as striking visual landmarks that make the design easy to remember.
The official website therefore allows you to view the images in context, with a more comprehensive overview of the property. View the Belvédère gallery ↗.
Creating a showcase website for tourist accommodation requires striking the right balance between aesthetics and functionality. An interface that is too cluttered distracts attention from the accommodation itself; a page that is too minimalist risks leaving the traveller without the information they need. The design must therefore prioritise information, give sufficient prominence to visuals and guide visitors towards key actions.
For this project, Elvis Web worked from the reference mock-up provided by the client, with the aim of creating a web presence consistent with the property’s positioning. The agreed scope of work included the installation and configuration of WordPress, the design of the website in line with the mock-up, and the configuration of the SEO title tags and meta descriptions for the pages. The creation of the Google Business Profile was also included in the initial quote.
Ease of use is also important from the owner’s perspective. With WordPress, content can be updated throughout the establishment’s lifetime: practical information, new photos, details of services or changes to accommodation conditions. A useful website is one that can remain dynamic and up to date.
Organic search engine optimisation begins with a solid editorial and technical foundation. Each page must clearly state its subject, address a specific search intent and feature an appropriate title and description. For local accommodation listings, location details and the actual features of the property are particularly important.
As part of the project, the title and meta description tags for the pages have been configured. These elements help to describe the content of the pages in search results. They do not, on their own, guarantee a specific ranking: visibility also depends on the quality of the content, the level of competition, the site’s popularity, its technical condition and changes in users’ search behaviour.
The content of the website may be relevant to several complementary categories of search:
In particular, the website highlights places of interest in the south of Basse-Terre: Grande Anse beach, the Vieux-Fort lighthouse, local shops, the ferry terminal for Les Saintes and several of the island’s natural sites. This information provides context for the stay and helps visitors to understand where the accommodation is situated within its surroundings.
To find out more, visitors can go directly to the pages on the official website: detailed description of the accommodation and Practical information before your stay.
An interested visitor should be able to move easily from browsing to making contact. That is why calls to action and booking options play an important role on an accommodation website. They must be visible without interrupting the reading experience and appear at the moment when the visitor has the information they need to proceed.
On the Belvédère website, the user journey leads to a quote request and a direct booking form. Information regarding capacity, facilities and terms of stay helps to prepare visitors for this stage. In particular, the website states a maximum capacity of four guests, two suites, a private swimming pool and secure online payment for bookings.
This approach can be applied to a wide range of tourism projects: holiday cottages, villas, guesthouses, independent hotels and holiday rentals. The website must inspire confidence, answer key questions and provide a clear next step.
The Belvédère Vieux-Fort project illustrates the importance of a website designed with the actual experience offered by the establishment in mind. The value of the accommodation does not rest on a single feature: it stems from the combination of a self-contained space, two comfortable suites, a private swimming pool, an outdoor gazebo and a setting overlooking the Caribbean Sea.
The website’s role is to bring this information together in a structured format. It serves as a point of reference for finding accommodation, browsing photos, checking facilities, understanding the terms and conditions, and accessing the booking process. It complements booking platforms by providing the establishment with its own dedicated showcase.
For Elvis Web, this type of project requires consideration of design, content organisation, business objectives and the fundamentals of search engine optimisation. An aesthetically pleasing website is useful when it also helps visitors to make a decision.
YOUR WEB PROJECT
Elvis Web helps you create a professional showcase website: presenting your business, highlighting your services, organising your content, basic SEO and contact or booking processes.
